Is Article Marketing Really Any Good?
Every webmaster knows that to gain ranking positions in search engines you need to build links. This usually means hours at a computer submitting your site to directories and emailing other webmasters requesting reciprocal links. There is another way of getting links which often overlooked and complements your current link building strategy, writing articles.
Regular new content is important for any website. By writing and distributing articles you can provide site owners with new content and at the same time get a back link or two for your site. In this article I’ll attempt to answer some of the most common questions asked by people considering article marketing as a way to promote their sites.
What should I write about?
Write about what you know and make it relevant to the content of your website this will ensure that the links back to your site are also relevant and enhance the links value in the search engines.
How will people locate my articles?
Once you have written your article you submit it to Article Listing websites. These website provide a categorized list of articles that are free to use on websites as long as certain conditions are adhered to. One of these conditions is that all links must be live. When you submit your article you add a short biography and a link to your site in the resource box.
Don’t Webmasters just remove the links?
This does sometimes happen but it is often a genuine mistake. If you find one of your articles without live links a quick email to the site owner is usually all it takes to get the links restored. By using a unique pen name or a unique phrase in all your articles you’ll be able to trace them through Google much easier.
How long should the articles be?
Usually anywhere between 350 words and 500 words is ideal. If you find yourself writing longer article split them up into 2 or 3 separate articles
How many sites should I submit to?
There is no definitive answer to this. Personally I try to make each article unique and submit it to only 1 site. This is not as difficult as it sounds if you have the right tools at your disposal. Try to monitor the results you get and if you are getting good links from submitting to multiple sites then carry on doing it.
How many articles should I be writing?
The more you write the better If 1 article a week gets you an extra 50 links then imagine the links you’ll get if you write one article a day. I usually try to write 1 article before breakfast everyday.
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